A boutique refers to a small store in which stylish fashion items are sold. The items are usually specialized too. The term boutique is a French word, with the meaning of shop in the English language. The French language in turn derived the term from the Greek language. In Greek, the term means storehouse. It was until in the late 1960s that the term began to be used in everyday English.
At the time the term began to be used in everyday English, London was a capital for fashion briefly. Kings Road and Carnaby Street were some of the places in London that had the most fashionable stores in the world. Boutiques specialize in selling exclusive garments and accessories that match the garments that are being sold. Johnson City Boutique stores stock a huge variety of products that are both pleasing and fairly priced.
Among the items to expect in a boutique are belts, purses, stoles, foot ware, jewelry, caps, hair bands, and watches. Items in these stores are sold at exorbitant prices. It is common to find an item priced at twice the cost of the same item in a shopping mall.
Customers are attended to by owners or employees in a boutique. Given the small nature of the business, boutiques have very few shop attendants. Customers are allowed to shop around the store to find what pleases them. As they shop around, an attendant may offer their help with finding the location of various items or giving advice and demonstrations.
Products in the store are usually arranged on shelves where they can be seen with ease. Also, it is common to see dummies dressed in garments and other items and place on display. This is a good strategy in this industry because people are usually attracted to what they see. When one sees an item that is well-fitting on a dummy, they are tempted to ask the price and possibly purchase it.
Unlike in supermarkets and shopping malls, items in boutiques do not have price tags attached to them. To know the price of various items, one needs to talk to the attendant in the store. Items are organized in a categorical manner. For example, there are sections where items for men, women, and children can be found. Product specialization is also practiced by some boutiques.
Specialization is very common in this line of business. Some of the areas of specialization include novelty items, t-shirts, beachwear, tuxedos, handbags, watches, lingerie, vintage, sunglasses, shoes, and accessories among others. The business entails a relatively high initial capital, which may be obtained by getting a bank loan or using personal savings.
Losses or minor profits should be expected in the first few years of operation as the business continues to pick up speed. Once the business is well-established, one may open additional stores to expand their operation. Those with a strong brand may sell franchises to other people. The profits are usually good for established boutiques.
At the time the term began to be used in everyday English, London was a capital for fashion briefly. Kings Road and Carnaby Street were some of the places in London that had the most fashionable stores in the world. Boutiques specialize in selling exclusive garments and accessories that match the garments that are being sold. Johnson City Boutique stores stock a huge variety of products that are both pleasing and fairly priced.
Among the items to expect in a boutique are belts, purses, stoles, foot ware, jewelry, caps, hair bands, and watches. Items in these stores are sold at exorbitant prices. It is common to find an item priced at twice the cost of the same item in a shopping mall.
Customers are attended to by owners or employees in a boutique. Given the small nature of the business, boutiques have very few shop attendants. Customers are allowed to shop around the store to find what pleases them. As they shop around, an attendant may offer their help with finding the location of various items or giving advice and demonstrations.
Products in the store are usually arranged on shelves where they can be seen with ease. Also, it is common to see dummies dressed in garments and other items and place on display. This is a good strategy in this industry because people are usually attracted to what they see. When one sees an item that is well-fitting on a dummy, they are tempted to ask the price and possibly purchase it.
Unlike in supermarkets and shopping malls, items in boutiques do not have price tags attached to them. To know the price of various items, one needs to talk to the attendant in the store. Items are organized in a categorical manner. For example, there are sections where items for men, women, and children can be found. Product specialization is also practiced by some boutiques.
Specialization is very common in this line of business. Some of the areas of specialization include novelty items, t-shirts, beachwear, tuxedos, handbags, watches, lingerie, vintage, sunglasses, shoes, and accessories among others. The business entails a relatively high initial capital, which may be obtained by getting a bank loan or using personal savings.
Losses or minor profits should be expected in the first few years of operation as the business continues to pick up speed. Once the business is well-established, one may open additional stores to expand their operation. Those with a strong brand may sell franchises to other people. The profits are usually good for established boutiques.
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