Monday 22 October 2018

Long Island SEO: The Biggest Misconceptions Regarding Online Reviews

By Arthur Williams


If you own a business that provides consumer products or services, there's a good chance that you have an online presence of some sort. After all, you want to stay abreast of what your customers are saying, as this will provide you with the knowledge that will make your business better. It can be difficult to pivot, though, especially with the potential onset of negative online reviews. Here are a few myths regarding Long Island SEO and the truth that you should know.

"I shouldn't believe a negative review; it isn't reflective of my company." It's easy to disregard a negative review as dishonest, which may be the biggest mistake you could make. No business is perfect, which is why it's important to evaluate operations from within. If your company is criticized for a lack of organization, it may be something to address with your workforce. There are many reviews that offer solid points that should be accounted for.

"Just because someone posts a review doesn't mean my website is in jeopardy." While a single negative review doesn't exactly equate to a huge Long Island SEO loss, it's important to look at the bigger picture. Even a single review can cause others to speak up, airing their grievances in the process. Furthermore, search engines take user content, negative or otherwise, when determining the placement of websites. Authorities on SEO like fishbat.com will agree.

"Negative reviews stay online forever." While it's been said that nothing on the Internet is truly gone forever, the same logic doesn't always apply to negative reviews. First, read the website's guidelines regarding posting and the content that they allow. Second, contact the poster directly so that you can speak about their grievances one-on-one. This will help your online reputation, depending on how you present yourself. By following these steps, you will stand a better chance of getting a negative review taken down.

"It's tough to prevent negative reviews." This isn't as difficult of a feat as you might think. First, implement quality control so that you know that your products are being distributed as required. Second, address all customer complaints as speedily and effectively as possible. Third, provide solutions to widespread issues that most, if not all, buyers experience. Actions such as these help keep negative reviews at bay.




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